About Us

Lily Charmed jewelery was launched in 2011 by Lucy Lee, and from humble beginnings our business has grown impressively, while maintaining its focus on original designs and customer service. Following a successful career in TV, Lucy’s passion for story telling and creatively led her down the path of jewelery design. Joined in 2015 by husband Jon, the business is continually expanding and finding new inspiration for its latest designs. We draw on the skills and support of some very talented and passionate people, and we appreciate all their efforts to help keep Lily Charmed jewelery growing and developing.

We currently design and manufacture an expanding range of over 500 quality sterling silver and gold plated charm jewelery, a range that includes necklaces, bracelets, earrings as well as gifts for men including cuff-links and key rings. Our charms are cast using recycled silver to minimise their environmental impact, while every piece is hand finish in our UK studio, so we can ensure product quality meets our exacting standards.

Our designer Jessica – hard at work

Lily Charmed products can also be found on Notonthehighstreet.com, and we’re delighted to be distributed by H.Samuel stores throughout the UK, as well as many independent boutiques and gifts shops. We have a growing international trade business through a number of overseas distributors thanks to the endearing popularity of quality British designed products.

Office Selfie Take 4!

We’ve been featured in the national press and on daytime TV, but it’s our thousands of customers who mean the most to us and keep us striving to provide great quality original designs. So many thanks for your wonderful reviews and comments and we are proud of our 5 star Feefo rating. We love hearing from our customers,  so please keep your ideas coming through email and social media.

Our exclusive yet simple designs allow Lily Charmed jewelery to be worn and cherished every day, while for an added personal touch, customers can add there own high quality message card that adds extra sentiment and meaning to each gift, or they can select one of our many pre-printed designs.

We believe creating individual gifts online should be simple and fun, so with our Create Your Own Jewelery drag and drop pages, customers can build their own charm cluster necklaces or charm bracelets, With a mixture of traditional and quirky charms, an engraving service, as well as a range of add-on birthstone charms we truly have something for everyone. All our products are beautifully gift wrapped with hand tied ribbon and postage is free in the UK on all orders £35 and over.

In July 2017 we launched our sassy sister brand Scream Pretty with a range of affordable boho designs including fabulous opal hoops, edgy chokers, mantra bangles and rainbow pave studs all aimed at the fashion conscious who crave the latest look. Sisters Lucy and Jessica designed and curated Scream Pretty to meet the desire for fun, cutting edge jewelery design, that is good quality, affordable and versatile.

Thanks for taking the time to read about us, and please feel free to contact us with any comments, ideas or opportunities.

The team at Lily Charmed x